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Julia Dyckerhoff Photography

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Website design, Webflow development and consultancy to create a productised photography service.

Portrait of Cologne based Photographer Julia Dyckerhoff
10x
enquiries within first 6 months.

Website Issues

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Why did this Project need to happen?

No clear USP and value proposition

What is being offered? How does it work? Who is it for? How much does it cost?

Lack of premium feel. Doesn’t convey Julia Dyckerhoff brand

Defining Success

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What makes this project a success?

Attracting new clients, outside of my established network

Providing a clear insight into who I am and what I offer

Establishing an easy and efficient way to communicate with me

Defining Success

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What makes this project a success?

Attracting new clients, outside of my established network

Providing a clear insight into who I am and what I offer

Establishing an easy and efficient way to communicate with me

Achieving Goals

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Design guidelines and tools

Content focused, Minimal, Personal, Natural Light, Real & Empathetic

Calendly/Zoom integration for free consultation

2 customised and flexible CMS sections for easy editing and updating of content

What was the outcome?

The key was to turn Julias website from a static to a highly dynamic business tool.

Website became a dynamic growth tool for Julia

More specific and informed enquiries and bookings

2x price increase for photoshoot since website launch